Mike Reichenbach Ford

Sep 6, 2023

The Ford Bronco became an icon instantly, making a name for itself as the very first “sport-utility vehicle.” Its 1965 debut was followed by decades of success before the Ford Motor Company discontinued production in the ‘90s. 

Now one of the best-selling vehicles among off-roaders, the Ford Bronco’s triumphant return sent a shock through the automotive industry. And with the arrival of the 2024 Ford Bronco on the horizon, drivers are eager to get their hands on any available details – and to get behind the wheel!

For 2024, Ford dropped its base trim model but added new package options, ensuring its new line-up prioritizes performance. Read on to learn more, then stop by Mike Reichenbach Ford to check out our huge inventory of new Fords near you!

What’s New for the Upcoming Ford Bronco? 

One of the most noteworthy changes to the 2024 Ford Bronco line-up is the removal of the $36,785 base model. The $41,025 Big Bend will fill its slot, providing even more standard features for entry-level buyers. You’ll enjoy updated technology no matter which trim you choose, with exciting new features justifying the slight bump in price.

These standard and available features ensure your next adventure is the best yet:

  • Larger, 12-inch infotainment screen 
  • Wireless Apple CarPlay and Android Auto compatibility
  • Built-in navigation and trail maps 
  • 360-degree camera 
  • Six-speaker audio or available 10-speaker Bang & Olufsen premium system

The 2024 Ford Bronco Badlands now comes equipped for exploration with a heavy-duty, modular front bumper. Not to be outdone, the Everglades trim returns to the line-up with a snorkel, raised axle air vents, and a built-in warn winch to make wading safer and simpler.

The Ford Bronco Raptor continues to reign supreme, welcoming the addition of the Code Orange appearance package. This package ups the Bronco’s exterior style game with eye-catching new colors (Shelter Green and Velocity Blue) and four new 17-inch wheel options. 

2024 Ford Bronco Trim Levels 

The 2024 Ford Bronco comes in nine unique trim levels. Stop by your local Ford dealership in Florence, SC to determine which model matches your lifestyle – and your attitude for adventure!

  • 2024 Bronco Big Bend: Starting at $39,130 
  • 2024 Bronco Black Diamond: Starting at $42,630 
  • 2024 Bronco Outer Banks: Starting at $47,940
  • 2024 Bronco Badlands: Starting at $49,395
  • 2024 Bronco Heritage Edition: Starting at $47,855
  • 2024 Bronco Wildtrak: Starting at $60,025
  • 2024 Bronco Everglades: Starting at $55,520
  • 2024 Bronco Heritage Limited Edition: Starting at $69,685
  • 2024 Bronco Raptor: Starting at $89,835

Stop by Mike Reichenbach Ford in Florence Today! 

As your hometown dealer, we’re proud to stock an unrivaled new Ford inventory – including a variety of vehicles built for leaving the pavement behind! Whether you’re all-in on adventure or prefer sticking to the streets, the 2024 Ford Bronco for sale offers the best of both worlds.

Contact Mike Reichenbach Ford for the latest on the 2024 Ford Bronco’s release. Can’t wait for its arrival? We have a wide variety of 2023 and older Ford Broncos for sale near you! Test drive one today!

Whether you’re looking for a Ford Bronco lease or the best available rate for your loan, our finance specialists are happy to help! We’ll ensure you leave our lot with a monthly payment you’re comfortable with, no matter which Ford vehicle you choose. Come see us today or feel free to get in touch!