Mike Reichenbach Ford

Aug 7, 2023

The Ranger has been completely redesigned, with enhanced styling and improved performance that are sure to impress. After enjoying success overseas, the Ranger first landed on North American lots in 2019 – but adjustments were needed to meet the demands of local drivers.

Ford did some fine tuning, ultimately unveiling a new model that’s bolder and better than ever. Read on to learn more about the 2024 Ford Ranger, then stop by Mike Reichenbach Ford to shop our huge selection of new Fords near you!

What’s New for 2024? 

Engine and Performance 

Now with four trim levels to choose from, the 2024 Ranger line-up offers the versatility drivers crave. Check out the following:

  • Ranger XL
  • Ranger XLT
  • Ranger Lariat
  • Ranger Raptor

Entry-level models come standard with a turbocharged 2.3-liter, four-cylinder engine, as seen on previous models. But top-tier trims cram more horses under the hood, equipped with an updated twin-turbocharged 2.7-liter, V-6 engine. Harness 315 horsepower and 400 lb-feet of torque – and take style to the streets! 

Refined Design

To ensure the new Ford Ranger can tackle any terrain, it boasts a two-inch wider track and increased ground clearance of 1.5 inches, with a wider bed that allows you to haul items up to four feet long. Whether you’re heading to the work site or the wilderness, the Ranger is ready for the road ahead!

Inside the carefully redesigned cabin, you’ll find the following:

  • Digitized controls and buttons 
  • Hidden upper glovebox in dashboard
  • Large door pocket cubbies
  • Digital gauge display 

Advanced Infotainment and Technology Features 

No refresh is complete without a tech upgrade – and the new Ranger is no exception. Now equipped with Ford’s latest Sync 4 interface, you’ll gain easy access to a variety of customizable features, displayed on an expansive 12.4-inch infotainment screen. 

New zone-lighting is another welcome addition, allowing you to easily illuminate your truck’s exterior! Apple CarPlay and Android Auto come standard, as well as these features:

  • In-dash, advanced navigation system
  • Wireless smartphone charging pad
  • 400 watts of in-bed power 
  • Convenient power sliding rear window

How Much Will the 2024 Ford Ranger Cost? 

Because we know that price is often a determining factor when choosing the perfect pickup truck, we’ve provided a glimpse at the new Ranger’s affordable price tag – one trim at a time!

  • 2024 Ford Ranger XL (Starting at $32,565) 
  • 2024 Ford Ranger XLT (Starting at $36,005)
  • 2024 Ford Ranger Lariat (Starting at $43,525)
  • 2024 Ford Ranger Raptor (Starting at $55,365) 

Here at Mike Reichenbach Ford in Florence, SC, we firmly believe that your budget or credit score should never keep you out of a reliable ride! Our finance specialists will work with you to craft a monthly payment plan you feel comfortable with, ensuring you leave the lot with a great deal! Don’t forget to ask us about available financing incentives and Ford Ranger lease deals!

Questions? Visit Mike Reichenbach Ford in Florence Today! 

The 2024 Ford Ranger is still in the early stages of introduction, so stay tuned for updates! If you’d like to learn more, contact Mike Reichenbach Ford in Florence today! We’re always happy to help, and to serve local clients like you!

Can’t wait to get behind the wheel of a new Ford truck for sale near you? As your locals’ trusted Ford dealership, our inventory includes both new and used trucks for sale in Florence, SC, including the iconic Ford F-150, mighty Ford Maverick, and more! Whether you’re looking for an off-road-ready model or a Ford work truck for sale, your new ride awaits! Stop by for a test drive today!