Mike Reichenbach Ford

Nov 13, 2023

The Ford F-series was thoughtfully designed, harnessing brute force in a way only “Ford Tough” trucks can. The 2024 F-150 is not only strong, but nimble enough to navigate even the most challenging conditions – and come out on top. 

While featuring a bolder, refreshed design, the new Ford F-150 is built off the tried-and-true Ford formula to ensure it continues its reign as America’s best-selling truck. Read on to discover what’s new for 2024, and to learn how Ford has taken this American classic to the next level. Then, get to your local Ford dealership in Florence to test drive the perfect pickup!

What’s New? Refreshed for 2024 

With more than 75 years of legendary performance to its name, Ford has delivered a new F-Series lineup that’s more capable than ever before. Enhanced lighting and grille design pair with an exciting new tailgate feature to ensure the 2024 Ford F-15o stands out in a crowd. And under the hood, Ford has boosted power with major engine upgrades.

Going Hard on Hybrid Production 

The F-150 has always been known for its “work hard, play hard” attitude, but a new hybrid model aims to maximize efficiency. To achieve top fuel economy, the 2024 F-150 replaces its base 3.3-liter V-6 with the new EcoBoost 2.7-liter V-6. The entry-level EcoBoost packs an impressive punch, generating 325 horsepower and 400 lb-ft of torque. 

The new hybrid engine will have the highest horsepower and torque figures in the lineup, with 570 lb-ft of torque and 430 horsepower in its twin-turbo 3.5-liter V-6 hybrid engine. Choose from the following engine options: 

  • 2.7- liter EcoBoost
  • 3.5-liter Ecoboost 
  • 3.5-liter PowerBoost 
  • 3.5-liter High Output (F-150 Raptor) 
  • 5.0-liter V-8
  • 5.2-liter supercharged V8 (F-150 Raptor R) 

New Features Make Life Easier 

The new Pro Access Tailgate offers convenient access to a portion of the tailgate via a side-mounted hinge. For those towing a trailer, this must-have feature makes it easy to load/unload items from the bed.

Plus, Ford’s innovative Blue Cruise hands-free driving feature will now be available on the Ford F-150. Other tech upgrades include a more expansive, standard 12-inch infotainment display and head-up display, along with a new theft-protection system for locating a stolen vehicle.

How Much Will the 2024 Ford F-150 Cost? 

The F-150 is available with multiple body styles and bed lengths, ensuring you find the model that matches your unique needs. Although specific price points have not yet been released, here is what we expect each Ford F-150 trim level to cost:

  • 2024 Ford F-150 XL: Estimated $37,000 
  • 2024 Ford F-150 XLT: Estimated $45,000
  • 2024 Ford F-150 Lariat: Estimated $60,000
  • 2024 Ford F-150 Tremor: Estimated $65,000
  • 2024 Ford F-150 King Ranch: Estimated $67,000
  • 2024 Ford F-150 Platinum: Estimated $68,000
  • 2024 Ford F-150 Platinum Plus: Estimated $86,000

2024 Ford F-150 Fast Facts! 

Check out these fun facts, evidence of the Ford F-150’s purposeful design:

  • Maximum towing capacity of 13,500 pounds 
  • Maximum available payload of 2,455 pounds 
  • Available 7.2kW exportable power on demand on PowerBoost equipped trucks
  • Advanced driver-assist features like Pro Trailer Backup Assist and Pro Trailer Hitch Assist

Stay Up to Date with Mike Reichenbach Ford of Florence, SC! 

The all-new 2024 F-150 stays true to its name, taking all the aspects drivers adore and adding new features that propel it toward the future.

Trust our Ford dealership in Florence, SC to keep you updated on the 2024 Ford F-150. Can’t wait for the release of the new F-150? We’ve got you covered! Check out our inventory of new and used Ford F-150 vehicles – and be sure to ask about current Ford incentives and Ford lease deals! 

See you soon for a test drive!